Odisha Chief Minister Naveen Patnaik has launched a new welfare scheme aimed at improving the livelihoods of small-scale farmers, rural entrepreneurs, and economically weaker sections of society. The initiative, which focuses on financial aid, skill development, and infrastructure support, is expected to benefit thousands across the state. The scheme aligns with the government’s ongoing efforts to promote self-reliance and inclusive growth in rural areas.

Objective of the Scheme

The newly launched scheme primarily aims to uplift marginal farmers, women entrepreneurs, and rural youth by providing them with financial assistance, training programs, and better market linkages. The government recognizes that agriculture and small businesses play a crucial role in Odisha’s economy, and this initiative is designed to enhance productivity, income levels, and employment opportunities in these sectors.

The CM stated during the launch that the goal is to empower individuals by giving them the necessary resources to become self-sufficient. He emphasized that the program would not only provide financial aid but also ensure skill development and technological support to help people grow their businesses and agricultural output.

Key Features of the Welfare Scheme

1. Financial Assistance – The scheme includes direct financial support for small and marginal farmers, rural artisans, and self-employed individuals. Beneficiaries will receive subsidies and low-interest loans to expand their businesses and improve agricultural practices.

2. Skill Development and Training – Special training programs will be organized to enhance skills in agriculture, animal husbandry, handicrafts, and small-scale industries. Experts will provide guidance on modern techniques and market strategies.

3. Women Empowerment – The scheme has a special focus on women entrepreneurs and self-help groups (SHGs). Financial grants and training will be provided to encourage women to start small businesses and improve their income.

4. Market Linkages and Infrastructure Support – The government will facilitate direct market access for farmers and small business owners, reducing their dependence on middlemen. Additionally, rural infrastructure, such as storage facilities and cold chains, will be developed.

5. Digital and Technological Support – The initiative will promote the use of technology in agriculture and small-scale industries. Farmers will receive assistance in adopting digital tools for better productivity and market access.

Implementation Strategy

The scheme will be rolled out in a phased manner, starting with the most vulnerable districts. Government officials, along with local administration, will identify beneficiaries and ensure that financial aid reaches the right people. Various government agencies and NGOs will collaborate to implement training programs and support activities.

The Chief Minister has instructed officials to ensure a transparent and efficient distribution of funds. A dedicated helpline and online portal will be launched to assist applicants and provide real-time updates about the scheme’s progress.

Expected Impact

The welfare scheme is expected to boost rural employment, increase agricultural productivity, and enhance the standard of living for thousands of people across Odisha. By empowering small farmers and entrepreneurs, the initiative will contribute to the state’s economic growth and reduce poverty levels.

With this new program, the Odisha government continues to demonstrate its commitment to the welfare of its people, ensuring long-term sustainable development.